Resume

X. Media Manager

Managed and grew Twitter presence for Champion Hill and Pinecroft golf courses, implementing engagement strategies that increased Champion Hill’s followers from 73 to 303 and boosted monthly views from 152 to over 11,000. Created compelling content, promoted events, and interacted with the community to enhance visibility and brand recognition

NMU Media Intern

Spearheaded social media strategy for women’s lacrosse, leading to a 432% increase in account reach and 122,802 monthly impressions. Partnered with athletes and coaches to develop dynamic, high-quality content that boosted team visibility and fan engagement.

NMU Esports Manager

Led social media growth and engagement for the team, driving a 692% increase in Instagram followers, a 2,258% surge in monthly reach, and a 3,800% boost in interactions per post. Developed and executed content strategies, including game-day coverage, athlete highlights, and interactive posts, to enhance visibility and fan engagement.

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