For this assignment we were told to make a new energy drink brand, that captures the attention of 18-38 year olds. For it I decided to make a play on word brand; it is a mix between the “kraken” a sea monster and “crack open” a drink.

Rating: 4 out of 5.

“There are definitely things I would change if I had this over again but it was a very fun project” – Brady W.

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